JNI

Author name: JNI

Looking ahead Jewellery demand and trade

Over the last few years the Indian gold market has grappled with numerous changes in the regulatory environment and in consumer behaviour. Looking ahead, gold jewellery demand will face further challenges. Changing demographics and the possibility that millennials will move away from gold as other luxury items demand their attention cannot be ignored. Against these

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GJEPC RO inaugurated the 12th batch of EP Course

The GJEPC Regional Office in Surat inaugurated the 12th batch of the two-day Export Process (EP) Certificate Course on 12th – 13th January in the diamond hub. Tailored for the gems and jewellery industry, this course aims to comprehensively cover the 100% export cycle, offering insights into market research, export marketing, documentation, policy, and logistics.

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Kalyan announce launch of its Uttarayan ad campaign

Kalyan Jewellers, a prominent Indian jewelry brand, has launched a unique digital advertising campaign to celebrate the Uttarayan festival. The campaign features Kinjal Rajpriya, Kalyan Jewellers‘ brand ambassador for the state of Gujarat. The digital film beautifully captures the lively and festive atmosphere of Uttarayan, showcasing the timeless tradition of kite-flying that symbolizes new beginnings.

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