Malabar Gold & Diamonds, the world’s sixth largest jewellery shop, has hired mass sensation Nandamuri Taraka Rama Rao Jr., commonly known as NTR Jr., as its newest brand ambassador. NTR Jr. will appear in Malabar Gold & Diamonds‘ next consumer commercials. NTR Jr., a prolific actor and pan-India popular superstar drawing global attention, embodies the group’s key values of trust, transparency, and quality with his amiable and grounded persona.
NTR Jr.‘s second stint as the brand’s ambassador will add sparkle to Malabar Gold & Diamonds‘ 30th anniversary. The signing of the super-star is in accordance with the group’s goal of expanding its client base and strengthening consumer connections in Andhra Pradesh and Telangana, as well as across India and around the world.
“I am happy to be associated once again with Malabar Gold & Diamonds,” NTR Jr. said of the collaboration. Aside from being one of the most trusted jewellery businesses, they actively promote Indian designs, art, and culture on a global scale. Their customer-centric promises and ESG initiatives have cemented their industry leadership. I find a lot of overlap between the ideals I believe in and what the brand represents.”
Commenting on associating with NTR Jr., MP Ahammed, Chairman, Malabar Group said, “We are excited to renew our time-tested association with NTR Jr. He has emerged as a one of the widely admired movie stars in India across regions. His outstanding filmography underlines his command over the crafts of acting. He is an actor par excellence and his impressive personality will further elevate our brand proposition. We had an amazing association in the past with NTR Jr. and the revival of the relation will help accelerate the acceptance of the brand globally in our ambition to be the no. 1 global jewellery retailer. As we celebrate our 30th anniversary this year, we would like to reaffirm our commitment to offering our valued customers excellence in transparency, jewellery variety and craftsmanship along with world-class jewellery shopping experience”.
Malabar Gold & Diamonds has a large retail network throughout India, the United Kingdom, the United Arab Emirates, the Kingdom of Saudi Arabia, Qatar, Bahrain, Oman, Kuwait, Malaysia, Singapore, and the United States. The company intends to expand into additional areas, including Australia, Canada, South Africa, Egypt, Bangladesh, Turkey, and additional Zealand, as well as major Indian cities.
Malabar Gold & Diamonds is regarded for giving an amazing jewellery buying experience with ease and customer-friendly policies, dubbed the ‘Malabar Promise.’ This guarantee guarantees clients unrivalled quality, transparency, and service assurance. Malabar Gold & Diamonds showcases designs handpicked from 20 nations, responding to the different tastes and preferences of their wide, multicultural consumer base, with over 12 exclusive sub-brands in gold, diamond, and precious jewels.