JOS ALUKKAS Unveils Exclusive Akshaya Tritiya Festive Offers

Jos Alukkas, a renowned name in India for quality craftsmanship, innovation, and contemporary jewellery, has introduced a range of attractive offers to mark Akshaya Tritiya, celebrated on 19th and 20th April 2026.

The brand is currently offering advance booking benefits, where customers can pay just 10% upfront and enjoy gold rate protection, ensuring a rewarding shopping experience across an extensive collection of gold, platinum, and diamond jewellery.

Shoppers can also enjoy a flat 50% off on making charges for selected gold, diamond, and platinum jewellery. Additionally, all diamond collections come with an exclusive flat 30% discount on diamond value.

As part of the festive celebrations, customers purchasing 10 grams of gold jewellery will receive a complimentary gold coin, while diamond buyers can avail a free gold coin for every carat purchased. The brand is also offering 0% loss on the exchange of old 22kt gold jewellery.

Speaking about the initiative, Paul Alukkas, Managing Director of Jos Alukkas, said:

“Akshaya Tritiya is a joyous and important occasion for both us and our customers. This year, we are showcasing a beautiful and varied jewellery collection designed to suit every taste. We are also seeing increased interest in lightweight and modern designs. Our festive offers are thoughtfully curated to honour tradition while meeting changing customer preferences, making the celebration even more special.”

Adding to the festive benefits, customers buying gold jewellery can avail a cashback of Rs. 100 per gram from stores. This cashback can be redeemed between 19th April and 3rd May and is not applicable on gold coins, gold bars, or silver purchases.