The retail jeweller company Jos Alukkas, located in Thrissur, Kerala, would invest 5,500 crore over the next 7–8 years to open 100 additional stores around India. According to the company’s managing director Varghese Alukka, this will be the single largest investment and expansion strategy by a retail jewellery brand in the nation.
Being a designer brand outside of India will be the main goal. A global design lab will be established. According to the company’s chairman Jos Alukka, the Global Expansion will focus on every major city in the world, not only those where the Indian Diaspora is concentrated.