Classiya Jewels announces flagship boutique

According to the reliable media sources, Classiya Jewels, a renowned name in luxury silver jewellery for over three decades, has made a significant leap into the digital realm with the inauguration of its e-commerce platform. This strategic move aims to provide customers with an omnichannel luxury shopping experience, seamlessly blending online convenience with the brand’s legacy of opulence.

The brand’s exquisite collection, predominantly comprising on-trend luxury silver jewellery priced between Rs10,000 to Rs1 lakh, is now exclusively accessible both online and offline. With a commitment to enhancing customer satisfaction, Classiya Jewels offers nationwide shipping at no additional charge. Leveraging the extensive reach of major online marketplaces such as Myntra, Amazon, Ajio, Flipkart, Shopsy, and Meesho, the brand aims to cater to customers across 19,000 pin codes in India by March 2024.

Gunjan Priyadarshi, the General Manager of Sales and Marketing at Classiya Jewels, expressed his enthusiasm for this groundbreaking venture, asserting, “We’re reshaping the luxury jewellery landscape. Our Silver CZ collection exudes the same allure as diamond jewellery, beckoning a new generation of trendsetters and connoisseurs to indulge in unparalleled luxury.”

Discussing the brand’s expansion strategy, Priyadarshi highlighted the rarity of their approach in the jewellery retail sector, emphasizing the simultaneous launch of physical retail stores, an online portal, and integration with major online marketplaces. This comprehensive approach solidifies Classiya Jewels‘ position as a true omnichannel brand in the jewellery industry.

The meticulously crafted jewellery pieces in Classiya’s collection cater specifically to the preferences of online audiences while maintaining the brand’s hallmark of luxury and sophistication. Priyadarshi further emphasized that this multifaceted launch marks a pivotal moment in the Indian jewellery market, inviting both traditional patrons and the emerging Gen-G demographic to explore Classiya Jewels‘ trendsetting designs. With its digital foray, Classiya Jewels sets a new standard in the realm of luxury silver jewellery, promising an unparalleled fusion of elegance, accessibility, and innovation for discerning customers nationwide.

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