D P Abhushan on a strategic expansion spree

D P Abhushan, a leading name in the world of exquisite jewellery announces a strategic move to expand its presence across India. With eight successful showrooms already established, the brand is initiating a comprehensive expansion plan targeting key regions through a combination of proprietary stores and franchise partnerships.

Recognizing the potential for growth in various regions, D P Abhushan has launched an enticing franchise program. This program offers an exclusive opportunity for passionate entrepreneurs and jewellery enthusiasts to collaborate with a trusted brand and be part of its success story. The decision to embrace franchising showcases D P Abhushan’s dedication to making their signature collections more accessible to an audience while also nurturing entrepreneurship within the jewellery industry.

Santosh Kataria, Managing Director, said: “We are proud to announce the initiation of our franchise option in strategic cities across Madhya Pradesh, Chhattisgarh, Rajasthan, Gujarat, Maharashtra, Punjab, Haryana, and

Himachal Pradesh. This marks an exciting milestone in our journey, enabling us to extend our legacy to new markets while upholding the exceptional quality and unique designs that define D P Abhushan.

This expansion strategy emphasizes establishing a strong presence through carefully chosen locations, ensuring accessibility and convenience for patrons while upholding the brand’s hallmark of exceptional quality and design. We aim to curate jewellery according to local tastes and cater to the growing demand of each state.”

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