KISNA, from Hari Krishna Group is on its way to make its mark in western India as it launches its first franchise showroom in the city of Mumbai. With the opening of this new shop, KISNA takes another step forward in its distribution strategy, aiming to accomplish its promise and vision of making diamond jewellery accessible to all modern Indian women. With the Hari Krishna Group‘s mines to market setup, KISNA responds to the ever-changing consumer demands for all events and budgets. KISNA‘s newest shop at Mumbai’s R-city Mall Ghatkopar is intended to provide the best and most popular collections and styles for each age group. This new shop offers a broad choice of high-quality and trendsetting styles appropriate for everyday wear as well as the festive season, with tastes and designs tailored according to local preferences.
KISNA, which was founded in 2005, pioneered its distribution-driven approach, and now has 3500+ showrooms across the country, making it the largest distributed diamond jewellery brand in India. KISNA has opened 7 showrooms in various locations, including Siliguri, Hyderabad, Hisar, Ayodhya, Bareilly, Raipur, and Delhi.
Mr. Ghanshyam Dholakia remarked of the new shop, “We are ecstatic to establish KISNA‘s first showroom in Mumbai and bring some of our newest designs to the heart of western India.” We are aiming to make diamonds available to all women in the country, and our expansion plans seek to realise every woman’s desire to own diamond jewellery. We want consumers to experience the Hari Krishna Group‘s expertise at the new showroom, as well as a choice of diamond and gold jewellery options that they may wear for every occasion.”
“Launching our store in India’s financial capital is our way forward in the next phase of growth and expansion,” said Parag Shah. Maharashtra is known for its unique jewellery designs, and with the opening of the KISNA showroom in the city, we hope to curate jewellery based on local tastes and meet the state’s expanding demand. In addition to making diamonds more accessible to all women around the country, we plan to strengthen our bonds with local consumers and provide them with the best levels of customer care.”