Kalyan Jewellers Limited has named actor Rashmika Mandanna as its brand ambassador. The actor will endorse the brand in the South Indian market, where she has a huge fan following owing to her work in South Indian movies.
Commenting on the appointment, Ramesh Kalyanaraman, Executive Director of Kalyan Jewellers said, “We are thrilled to have Rashmika Mandanna as our brand ambassador for the Telugu, Kannada and Tamil Nadu markets. Together with Kalyani Priyadarshan, she will be the face of our lifestyle jewellery line-up, and we are confident that her popularity and appeal will help us connect with a wider audience and strengthen our brand further.”
Rashmika Mandanna added, “It is an honour to represent a brand that has established itself as a hallmark of trust and transparency. I have always been fascinated by the exquisite designs and craftsmanship of Kalyan Jewellers and I look forward to being a part of Kalyan Jewellers’ journey towards excellence.”
The Kerala-based Kalyan Jewellers is one the largest jewellery retailers in India with a store network over 170 across India and the Middle East.