CaratLane, India’s leading omnichannel jewellery brand, celebrated its 17th anniversary with the inauguration of a new 1,400 sq. ft. store on Usman Road, Chennai — one of the city’s premier jewellery hubs. The launch event was graced by renowned Tamil actress and brand associate Kayadu Lohar, marking a memorable milestone in the brand’s journey and reaffirming its strong bond with customers in Tamil Nadu.
This new store further strengthens CaratLane’s footprint in Chennai, one of its most important markets in South India. The brand’s Tamil Nadu revenue for FY26 (year-to-date till August) has surged nearly 30% over the same period last year, with Chennai alone contributing a remarkable 33% growth — solidifying its position as a key growth driver.
Speaking on the occasion, Mr. Saumen Bhaumik, Managing Director, CaratLane, said:
“We are thrilled to celebrate our 17th anniversary with the launch of this new-format store on Usman Road — the heart of Chennai’s jewellery scene. We’re equally delighted to announce our association with Kayadu Lohar, one of Tamil cinema’s rising stars, as our Brand Ambassador on this special day. This marks a new chapter for CaratLane in Tamil Nadu — the place where our journey first began.”
The new outlet offers CaratLane’s distinctive retail experience, featuring collections that cater to everyday elegance, festive celebrations, and life’s cherished milestones. Blending modern design with regional sensibilities, the brand continues to create jewellery that resonates deeply with the tastes and traditions of South Indian consumers.
With a rapidly growing national presence, CaratLane remains dedicated to its mission of making fine, contemporary jewellery more accessible. The brand aims to expand further into tier-2 and tier-3 cities, launch locally inspired collections, and leverage technology to enhance both in-store and digital customer experiences.