Author name: JNI

Jewelbox Unveils Its Inaugural Diwali Campaign Featuring Vaani Kapoor, Highlighting Diamonds as Emblems of Enduring Relationships Lab-grown diamond brand Jewelbox has unveiled its first-ever Diwali campaign starring Vaani Kapoor, centered around the touching theme “This Diwali, say it with a diamond.” The heartwarming film narrates a story of a mother and daughter, portraying diamonds as […]

De Beers Launches ‘Desert Diamonds’ – Its Largest Marketing Initiative in 10 Years De Beers Group has introduced Desert Diamonds, its first major consumer-focused concept—or “beacon”—in over a decade, accompanied by the company’s biggest category marketing investment in ten years. In De Beers’ terminology, a “beacon” signifies a creative jewellery concept aimed at uniting the

NITI Aayog’s Dr. Arvind Virmani Applauds IIGJ Jaipur for Advancing Skill Development Dr. Arvind Virmani, Hon’ble Member of NITI Aayog, visited the Indian Institute of Gems & Jewellery (IIGJ) Jaipur, managed by GJEPC, on 3rd October. He was warmly received by IIGJ Jaipur Chairman Shri Sudhir Kothari and Vice Chairman Shri Sanjay Kala. During his

VBJ, established in 1900, announces the launch of the Grand Jhumka Festival. VBJ Since 1900 (Vummidi Bangaru Jewellers), one of India’s most trusted heritage jewellery brands, has officially launched its first Jhumka Festival, a month-long event that celebrates traditional and contemporary design, running from October 1 to October 31, 2025. The festival is a tribute

Bvlgari’s Serpenti Infinito Exhibition Dazzles Mumbai with a Grand Debut Iconic Roman luxury house Bvlgari has brought its globally acclaimed Serpenti Infinito exhibition to India for the first time, unveiling it at the Nita Mukesh Ambani Cultural Centre (NMACC) in Mumbai. Running from October 2 to 17, 2025, the exhibition showcases the brand’s rich heritage

Raveena Tandon and Rasha Thadani Join Hands for Their First-Ever Brand Collaboration to Unveil Reliance Jewels’ Latest Festive Collection This Diwali, Reliance Jewels, among India’s most trusted jewellery names, has introduced its new festive collection — a dazzling tribute to the joy and grandeur of the season. In a landmark move, the brand has appointed

Tanishq and Sachin Tendulkar Champion Gold Exchange Initiative to Reduce Imports and Strengthen Self-Reliance Tanishq, the jewellery brand from the House of Tata, has launched one of India’s largest gold exchange initiatives, encouraging families to bring their unused gold out of lockers and transform it into new jewellery. The campaign sheds light on a critical

Amit Pratihari Appointed Managing Director of GIA India Laboratory Pvt. Ltd. The Board of Directors of Gemological Institute of America India Laboratory Pvt. Ltd. (GIA India) has announced the appointment of Amit Pratihari as Managing Director. In his new role, he will oversee all operations of GIA India’s gemmological laboratories in Mumbai and Surat, as

PNG Jewellers Celebrates Navratri with New Store Launches in Moshi & Wakad, Inaugurated by Chitrangada Singh and Sai Tamhankar PNG Jewellers, a leading and trusted name in family jewellery in India, has expanded its presence by launching two new outlets in Moshi and Wakad during Navratri 2025. These new openings signify a key step in

GJC Applauds Maharashtra Government’s Landmark Move to Establish State-Level ‘Dakshata Committee’ for Jewellers’ Security The All India Gem & Jewellery Domestic Council (GJC), which represents over six lakh jewellers nationwide, has welcomed the Maharashtra Government’s landmark move to set up a state-level ‘Dakshata Committee’ (Vigilance Committee) aimed at ensuring jewellers’ safety and security. Jewellers have