Signet and De Beers combine their marketing power to sell natural diamonds to American couples.
Signet Jewelers and De Beers have established a relationship to communicate the unique characteristics of natural diamonds with a new generation of US couples, in anticipation of a 25% increase in engagements over the next three years. The collaboration will highlight the inherent rarity and timelessness of natural diamonds by leveraging Signet‘s trusted brands such […]









