Senco Gold & Diamonds, one of India’s most trusted jewellery brands, has introduced a special ‘Infinity Abundance’ offer inspired by the celestial significance of November 11 (11:11) — a date believed to radiate powerful energies of prosperity, manifestation, and infinite possibilities.
Running from November 5 to 11 across all Senco stores and on its official website, the campaign allows customers to enjoy up to ₹1,111 cashback per gram on gold jewellery and up to 11.11% off on the diamond value of their purchases.
Speaking about the initiative, Joita Sen, Director and Head of Marketing & Designs at Senco Gold & Diamonds, said,
“When we align with the stars, we invite abundance into our lives. November 11 (11:11) is a divinely auspicious day — a cosmic portal to prosperity and new beginnings. Investing in gold and diamonds on this day channels the universe’s abundant energy. The glow of gold and the brilliance of our diamonds mirror the sparkle of the stars, empowering us to manifest infinite abundance.”
The ‘Infinity Abundance’ campaign encourages consumers to view 11:11 as a moment of reflection and renewal — an opportunity to set intentions, celebrate positivity, and transform cosmic alignment into an earthly expression of hope, prosperity, and joy.