CaratLane, a wholly owned subsidiary of Titan Company Ltd and a leading player in India’s omni-channel jewellery market, is sharpening its focus on Uttar Pradesh, positioning the state as a core component of its regional growth agenda.
Highlighting the importance of the region, Saumen Bhaumik, Managing Director of CaratLane, stated:
“Uttar Pradesh has become a vital market for us—not only because of its size but also due to the steady and robust growth we’ve seen across both physical and digital platforms. Our priority now is to expand our reach in the state by entering new cities, building stronger relationships with our customers, and driving innovation in how jewellery is discovered and purchased.”
As part of its FY26 expansion, CaratLane plans to launch 15 new stores across Uttar Pradesh. The rollout includes entry into eight new tier-2 and tier-3 locations such as Jaunpur, Azamgarh, Rai Bareilly, Muzaffarnagar, Sultanpur, and Ghazipur, signaling a strategic move into previously underpenetrated markets.
Additionally, CaratLane is set to inaugurate a new store in Lucknow in the coming week, further solidifying the city’s role as a pivotal retail and consumer destination for the brand.