Anmol Jewellers, one of India’s most respected names in fine jewellery, proudly unveils Anmol Accents—a contemporary jewellery line crafted for the dynamic, modern Indian woman. Designed as an everyday-luxury collection, Anmol Accents infuses the brand’s signature craftsmanship into versatile, wearable, and personal pieces that fit seamlessly into today’s lifestyles.
Established in 1986 by Ishu Datwani, Anmol Jewellers has spent nearly 40 years earning a reputation for timeless design, meticulous handcrafting, and a devoted clientele that includes Bollywood stars and heritage families. From bespoke bridal sets to iconic statement pieces, the brand has played a defining role in shaping India’s fine jewellery scene.
Anmol Accents is not merely a sub-label—it’s a fresh perspective on what jewellery means today. Conceptualised by Trisha Datwani Anand, second-generation jeweller and founder of Anmol Accents, the line is built for women who redefine luxury on their own terms—balancing ambition, identity, and personal expression. Her vision is simple: true luxury whispers rather than shouts.
“This isn’t just a launch—it’s the start of something new,” says Trisha. “Accents is my way of telling women: I see you, because I am you.”
For Trisha, this collection reflects her own journey through leadership, marriage, and personal growth. “At Anmol, luxury has always been deeply personal. Today’s women seek more than ornamentation—they look for stories, subtle artistry, and intentional design that adapts with ease. Anmol Accents celebrates their every day—the meetings, milestones, and mood shifts—through jewellery that evolves alongside them.”
The collection is designed for women seamlessly moving between work, home, and everything in between. Whether she’s a new mother, an entrepreneur, or a newlywed, jewellery becomes an extension of her personality—something she wears daily, not just on special occasions.
From modernised mangalsutras to chic gold hoops and delicate bracelets perfect for a quick coffee run, Anmol Accents offers finely crafted pieces that combine fashion, function, and emotion—ideal for styling, gifting, or self-celebration.
“Anmol has always been a brand of firsts, and Accents continues that tradition,” says Ishu Datwani. “It’s jewellery for women defining their own luxury, every day. We’re proud to see Trisha bringing this vision to life—thoughtfully, boldly, beautifully.”
As part of its launch, Anmol Accents announced its CSR partnership with Srujna Charitable Trust, supporting the Super Didi Program—an initiative empowering underserved women with entrepreneurial skills, digital literacy, and leadership training. Through 12 “Super Didis,” the program aims to positively impact 240 women across six locations, fostering both livelihoods and community leadership. The partnership aligns perfectly with Anmol Accents’ mission to support women excelling in multiple roles with confidence and authenticity.
To further celebrate the launch, the brand also introduced a spoken word poetry campaign spotlighting the everyday experiences of modern women—from ambition and resilience to moments of self-doubt and quiet strength. Featuring 50 original poems, themes include The Power of No, Imposter Syndrome, and The Pay Gap. The videos will premiere from August 2025 across Anmol’s digital platforms.