Dassani Brothers unveiled their exquisite new high-jewellery line, ‘Aranya’, with grandeur at IIJS 2025, hosted at the Jio World Convention Centre, Mumbai. The launch was graced by Shri Kirit Bhansali, Chairman of GJEPC, and Shri Shaunak Parikh, Vice Chairman of GJEPC, along with Shri Arunbhai from Ankit Gems, and a host of distinguished personalities from the gem and jewellery industry.
Taking inspiration from the Sanskrit term for “forest,” Aranya celebrates the mystical beauty of India’s lush woodlands. Every design element—be it flora or fauna—pays homage to the rich symbolism and quiet strength found in nature. The collection beautifully bridges the gap between time-honoured Indian artistry and refined modern sensibilities.
Speaking at the occasion, Sumit Dassani, Partner at Dassani Brothers, shared, “Aranya is a deeply personal and cultural expression. Nature’s wild elegance guided our creative process, and we translated it through our heritage craftsmanship. Having leaders like Shri Kirit Bhansali and Shri Shaunak Parikh inaugurate this collection is a true privilege and reinforces our pursuit of excellence.”
Meticulously crafted with uncut Polki diamonds, brilliant-cut round diamonds, and carefully chosen gemstones, each Aranya creation is a testament to patience and legacy. Some pieces have taken over 400 hours of detailed work by skilled artisans—resulting in timeless heirlooms steeped in Indian tradition and tailored for today’s refined tastes.
The collection debut received overwhelming praise from industry veterans and attendees, positioning Aranya as one of the most anticipated and admired launches at IIJS 2025. The event also sparked enriching discussions around the future of Indian luxury jewellery and the growing resonance of nature-inspired design in contemporary aesthetics.