P N Gadgil & Sons’ Gargi is presently making its debut in the instant commerce space. Gargi‘s carefully chosen selection of silver jewelry will be made accessible on Blinkit in Pune starting this week, with a Mumbai rollout planned by the end of May 2025.
The Blinkit collection offers a carefully chosen assortment of chic, daily items under ₹1000 that are ideal for last-minute fashion purchases, holiday ensembles, and rapid gifting. Gargi is among the first jewelry firms in India to use the rapid-delivery model for fashion accessories with this launch.
With 96 physical store touchpoints around India, a 240% increase in net profit, and a move to an asset-light FOFO model, Gargi had a revolutionary year that culminated in this new retail channel. Through the Blinkit relationship, the brand is now more accessible to a younger, convenience-focused market that values both style and value equally.
“Access has always been a fundamental component of the brand promise for us. We can meet clients where they are thanks to Blinkit. Aditya Modak, co-founder and director of Gargi by P N Gadgil & Sons, stated, “Gargi now delivers in minutes, whether it is a last-minute gift, a festival look, or just a small pleasure for oneself.”