{"id":14777,"date":"2026-06-29T10:07:11","date_gmt":"2026-06-29T10:07:11","guid":{"rendered":"https:\/\/jewellerynewsindia.com\/?p=14777"},"modified":"2026-06-29T10:12:42","modified_gmt":"2026-06-29T10:12:42","slug":"candere-appoints-smriti-mandhana-as-brand-ambassador","status":"publish","type":"post","link":"https:\/\/jewellerynewsindia.com\/index.php\/2026\/06\/29\/candere-appoints-smriti-mandhana-as-brand-ambassador\/","title":{"rendered":"Candere Appoints Smriti Mandhana as Brand Ambassador"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-full is-resized has-custom-border\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"600\" src=\"https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2026\/06\/IMG-2-11.jpg\" alt=\"\" class=\"wp-image-14779\" style=\"border-width:3px;border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px;width:700px\" srcset=\"https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2026\/06\/IMG-2-11.jpg 1000w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2026\/06\/IMG-2-11-300x180.jpg 300w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2026\/06\/IMG-2-11-768x461.jpg 768w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2026\/06\/IMG-2-11-600x360.jpg 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a>, the lifestyle jewellery brand from the <a href=\"https:\/\/www.kalyanjewellers.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">House of Kalyan Jewellers<\/a>, has announced Indian cricket star <a href=\"https:\/\/en.wikipedia.org\/wiki\/Smriti_Mandhana\" target=\"_blank\" rel=\"noreferrer noopener\">Smriti Mandhana<\/a> as its newest brand ambassador. She joins actor Shah Rukh Khan in representing the brand as <a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a> continues to strengthen its connect with the younger generation of consumers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of India\u2019s most celebrated women cricketers, Mandhana will headline the brand\u2019s upcoming marketing campaigns. Her appointment aligns with <a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a>\u2019s ongoing expansion strategy and its growing focus on the everyday jewellery category.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ramesh Kalyanaraman, Director of Candere, said, <em>\u201c<a href=\"https:\/\/en.wikipedia.org\/wiki\/Smriti_Mandhana\" target=\"_blank\" rel=\"noreferrer noopener\">Smriti Mandhana\u2019s<\/a> impact goes well beyond cricket. She embodies ambition, authenticity and confidence\u2014qualities that resonate with today\u2019s consumers. As <a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a> evolves as a lifestyle jewellery brand, her association will help us build stronger connections with audiences across India.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Speaking about the collaboration, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Smriti_Mandhana\" target=\"_blank\" rel=\"noreferrer noopener\">Mandhana<\/a> said, <em>\u201cI\u2019m excited to partner with <a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a>, a brand that reflects the style preferences of modern consumers. For me, jewellery is an everyday expression of personal style rather than something reserved for special occasions, and <a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a>\u2019s contemporary collections perfectly complement that outlook.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Backed by <a href=\"https:\/\/www.kalyanjewellers.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kalyan Jewellers<\/a>, <a href=\"https:\/\/www.candere.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Candere<\/a> currently operates an omnichannel network of over 130 retail stores across India.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Candere, the lifestyle jewellery brand from the House of Kalyan Jewellers, has announced Indian cricket star Smriti Mandhana as its newest brand ambassador. She joins actor Shah Rukh Khan in representing the brand as Candere continues to strengthen its connect with the younger generation of consumers. One of India\u2019s most celebrated women cricketers, Mandhana will [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14778,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Candere Appoints Smriti Mandhana as Brand Ambassador - JNI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jewellerynewsindia.com\/index.php\/2026\/06\/29\/candere-appoints-smriti-mandhana-as-brand-ambassador\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Candere Appoints Smriti Mandhana as Brand Ambassador - JNI\" \/>\n<meta property=\"og:description\" content=\"Candere, the lifestyle jewellery brand from the House of Kalyan Jewellers, has announced Indian cricket star Smriti Mandhana as its newest brand ambassador. 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href=\"https:\/\/jewellerynewsindia.com\/index.php\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","rttpg_excerpt":"Candere, the lifestyle jewellery brand from the House of Kalyan Jewellers, has announced Indian cricket star Smriti Mandhana as its newest brand ambassador. She joins actor Shah Rukh Khan in representing the brand as Candere continues to strengthen its connect with the younger generation of consumers. One of India\u2019s most celebrated women cricketers, Mandhana will&hellip;","_links":{"self":[{"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/posts\/14777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/comments?post=14777"}],"version-history":[{"count":2,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/posts\/14777\/revisions"}],"predecessor-version":[{"id":14781,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/posts\/14777\/revisions\/14781"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/media\/14778"}],"wp:attachment":[{"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/media?parent=14777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/categories?post=14777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jewellerynewsindia.com\/index.php\/wp-json\/wp\/v2\/tags?post=14777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}