{"id":13350,"date":"2025-12-06T07:58:35","date_gmt":"2025-12-06T07:58:35","guid":{"rendered":"https:\/\/jewellerynewsindia.com\/?p=13350"},"modified":"2025-12-06T07:59:26","modified_gmt":"2025-12-06T07:59:26","slug":"mia-by-tanishq-enters-nagaland-with-debut-at-hornbill-festival","status":"publish","type":"post","link":"https:\/\/jewellerynewsindia.com\/index.php\/2025\/12\/06\/mia-by-tanishq-enters-nagaland-with-debut-at-hornbill-festival\/","title":{"rendered":"Mia by Tanishq Enters Nagaland with Debut at Hornbill Festival"},"content":{"rendered":"\n

Mia by Tanishq Enters Nagaland with Debut at Hornbill Festival<\/h1>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Mia by Tanishq<\/a> has made its entry into Nagaland through a prominent partnership with the Hornbill Festival 2025<\/a>, marking the brand\u2019s first major footprint in the state and boosting its broader North East expansion. As the festival\u2019s Official Style Partner, the contemporary, youth-focused jewellery brand is positioning itself in a region that aligns naturally with its themes of self-expression and modern aesthetics.<\/p>\n\n\n\n

Ajay Maurya, Head of Category and Marketing, said the collaboration serves as Mia\u2019s first touchpoint in Nagaland, adding that the state\u2019s strong fashion culture makes it an ideal fit for the brand. Although Nagaland does not yet have a standalone Mia<\/a> store, the company is actively exploring potential locations. For now, Mia<\/a> products are available at the Tanishq store in Dimapur. The brand already operates about four stores in Guwahati and has a presence in parts of Meghalaya.<\/p>\n\n\n\n

Mia<\/a> has grown quickly to over 270 stores across India, up from 120 two years ago. Around 90% of its revenue comes from physical retail, with online sales continuing to rebound.<\/p>\n\n\n\n

Honouring Naga culture, Mia<\/a> has crafted three silver pendants inspired by the hornbill, an inverted sickle, and a feather, featuring the colours of the state flag. These designs will be sold nationwide through its website.<\/p>\n\n\n\n

The Hornbill Festival<\/a>, held annually from 1\u201310 December at Kisama Heritage Village, continues to be one of Nagaland\u2019s most important cultural events, drawing visitors from across India and abroad.<\/p>\n","protected":false},"excerpt":{"rendered":"

Mia by Tanishq Enters Nagaland with Debut at Hornbill Festival Mia by Tanishq has made its entry into Nagaland through a prominent partnership with the Hornbill Festival 2025, marking the brand\u2019s first major footprint in the state and boosting its broader North East expansion. As the festival\u2019s Official Style Partner, the contemporary, youth-focused jewellery brand […]<\/p>\n","protected":false},"author":1,"featured_media":13351,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-13350","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nMia by Tanishq Enters Nagaland with Debut at Hornbill Festival - JNI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jewellerynewsindia.com\/index.php\/2025\/12\/06\/mia-by-tanishq-enters-nagaland-with-debut-at-hornbill-festival\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mia by Tanishq Enters Nagaland with Debut at Hornbill Festival - JNI\" \/>\n<meta property=\"og:description\" content=\"Mia by Tanishq Enters Nagaland with Debut at Hornbill Festival Mia by Tanishq has made its entry into Nagaland through a prominent partnership with the Hornbill Festival 2025, marking the brand\u2019s first major footprint in the state and boosting its broader North East expansion. 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