{"id":10941,"date":"2025-04-22T09:39:02","date_gmt":"2025-04-22T09:39:02","guid":{"rendered":"https:\/\/jewellerynewsindia.com\/?p=10941"},"modified":"2025-04-22T09:39:06","modified_gmt":"2025-04-22T09:39:06","slug":"pgi-india-launches-the-7th-edition-of-platinum-season-of-love","status":"publish","type":"post","link":"https:\/\/jewellerynewsindia.com\/index.php\/2025\/04\/22\/pgi-india-launches-the-7th-edition-of-platinum-season-of-love\/","title":{"rendered":"PGI India Launches the 7th Edition of \u2018Platinum Season of Love\u2019"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-large is-resized has-custom-border\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"726\" src=\"https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1-1024x726.jpg\" alt=\"\" class=\"wp-image-10943\" style=\"border-width:3px;border-radius:5px;width:482px;height:auto\" srcset=\"https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1-1024x726.jpg 1024w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1-300x213.jpg 300w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1-768x545.jpg 768w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1-200x142.jpg 200w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1-600x426.jpg 600w, https:\/\/jewellerynewsindia.com\/wp-content\/uploads\/2025\/04\/IMG-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Scheduled from April 25 to May 31, 2025, this year&#8217;s campaign will take place in over 1,800 stores across more than 360 cities, including metro areas and tier 1, 2, and 3 markets.<\/p>\n\n\n\n<p>A key component of PGI India\u2019s yearly marketing strategy, the initiative aims to boost consumer interest and strengthen retailer collaborations. The campaign will highlight PGI\u2019s three signature collections \u2014 Platinum Love Bands, Men of Platinum, and Platinum Evara \u2014 all crafted from 95% pure platinum to embody contemporary values of significance, rarity, and self-expression.<\/p>\n\n\n\n<p>Building on the success of prior years, the 2025 edition follows a robust performance in 2024, which featured 1,650 participating stores. Retailers across the country are preparing to take advantage of <a href=\"https:\/\/platinumguild.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">PGI<\/a>\u2019s marketing efforts, particularly with the upcoming festive and wedding seasons.<\/p>\n\n\n\n<p><a href=\"https:\/\/platinumguild.com\/about-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vaishali Banerjee, Managing Director of PGI India<\/a>, stated, \u201cThe return of the Platinum Season of Love underscores our dedication to putting consumers at the forefront of our initiatives while enhancing retail partnerships. This campaign exemplifies how strategic collaboration can elevate awareness and promote ongoing growth for the platinum category.\u201d<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Scheduled from April 25 to May 31, 2025, this year&#8217;s campaign will take place in over 1,800 stores across more than 360 cities, including metro areas and tier 1, 2, and 3 markets. A key component of PGI India\u2019s yearly marketing strategy, the initiative aims to boost consumer interest and strengthen retailer collaborations. The campaign [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PGI India Launches the 7th Edition of \u2018Platinum Season of Love\u2019 - JNI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jewellerynewsindia.com\/index.php\/2025\/04\/22\/pgi-india-launches-the-7th-edition-of-platinum-season-of-love\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PGI India Launches the 7th Edition of \u2018Platinum Season of Love\u2019 - JNI\" \/>\n<meta property=\"og:description\" content=\"Scheduled from April 25 to May 31, 2025, this year&#8217;s campaign will take place in over 1,800 stores across more than 360 cities, including metro areas and tier 1, 2, and 3 markets. 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